Wow – what a hit an outsider made as part of our Masterclass series.

Jennifer Spivak has been my FB Ads Socrates for a few years. She admitted on today’s call that I was one of her first buyers! Cool beans.

Here is her presentation that she made to SBBP on 31 May 2018. It’s fantastic.

She made a special offer for her training course at the end.

Here is the special link and use the discount code: save100 to save 25%.

Audio File of this Masterclass

Chat Roll from the Session

00:04:26 Michael Karl: Welcome! I’m in Queens too. Bayside
00:07:05 Barry Friedman: ask anything the second you are confused.
00:16:55 Barry Friedman: I’m going to ask about a b2b person who gets the cookie on their work computer and use Facebook on their personal device
00:17:45 Nathan Coe Marsh: Are you able to target keywords within a Job title rather than just a specific job title?
00:18:15 Nathan Coe Marsh: (i.e. a job title that includes “events” vs. “event planner” “event manager” etc)
00:19:26 thomasschroyer: So you can target people who ‘like” certain groups.
00:20:55 David Crone: OH, I love that!
00:21:06 Nathan Coe Marsh: That’s brilliant
00:27:51 thomasschroyer: what is ‘get installs of your app”?
00:28:07 David Crone: Does FB have a guide to what each of these is optimized to do?
00:29:01 jimpeace: Gotta go into a gig – hope I can see a replay!
00:29:01 Nathan Coe Marsh: Is there a wordpress pixel plugin that you prefer?
00:32:58 Barry Friedman: yes David https://www.facebook.com/business/help/197976123664242
00:35:25 Chris Dixon: PixelYourSite
00:35:39 Barry Friedman: thank you Chris
00:36:57 aj: are those event codes located in Ads manager?
00:37:51 Brian: can you add more than one event code?
00:39:37 chrisruggiero: This is giving me a headache. I can’t wait till the end when you offer your services for hire!
00:40:12 Barry Friedman: hahaha. the best news about this is that you only set it up once.
00:41:50 Evan Paquette: Absolutely! 🙂
00:41:53 Nathan Coe Marsh: Applies!
00:41:56 Sora Iriye: I’m loving this…totally new world for me
00:42:00 Tim Mannix: Yes, absolutely.
00:42:03 Brian: it is amazing but I want her 🙂
00:42:03 aj: this is gold.
00:42:03 Bryan Fulton: its totally useful, leads leads leads!!!
00:42:17 Mikael: Yes!!!
00:42:18 stevebedwell: Yep!
00:42:23 David Crone: Are you kidding? So interesting to see how all this stuff happens. It is creepy, but I love it
00:42:34 sara kunz: very useful
00:42:36 Dan G: this is not the best use of my time. i would use the technology to get more clients but i would never in a million years want to know about this. i only want the results
00:42:36 Judy’s iPad: yes! I’ve been using Facebook Ads and this will help!
00:42:39 Jeff Celentano: Of course. Can totally see a use for this in several ways..
00:42:42 Chris Dixon: Yep.
00:42:46 danno sullivan: Court reporting is weirder than jugglers and clowns?
00:42:55 Barry Friedman: Danno… fine line
00:43:07 Dan G: so does it have a beat and can we dance to it?
00:44:15 David Malek: magic show
00:44:36 Bryan Fulton: 1
00:44:37 Evan Paquette: 2
00:44:40 Brian: 1
00:44:41 Nathan Coe Marsh: 1
00:44:41 Todd: 1
00:44:43 thomasschroyer: 1
00:44:47 aj: 2
00:44:48 Sora Iriye: 1
00:44:51 Chris Dixon: 3
00:44:51 stevebedwell: 3
00:44:53 Barry Friedman: 3
00:44:54 Joey: 1
00:44:54 Dan G: 3
00:44:56 David Crone: 2
00:44:56 Brian Wilson: 3
00:44:58 Judy’s iPad: 3
00:44:58 Mikael: 3
00:45:00 David Malek: 3
00:45:11 Greg Dubin: 1
00:49:21 Barry Friedman: totally get that Dan! same boat for me
00:49:55 Todd: “Creative” means the photo, right?
00:54:45 danno sullivan: What was the audience winner?
00:55:05 aj: How long do you on average run the testing rounds before you decide a winner and move on?
00:57:40 Nathan Coe Marsh: How big an audience should we use for the results to be statistically significant?
00:59:38 Bryan Fulton: that one is huge!
01:00:05 thomasschroyer: HUGE!
01:03:30 Bryan Fulton: yes it will work
01:03:45 David Crone: It does if you are logged into your google account on both machines. BUT, not if you do not login to your google account or FB account on your work computer
01:04:30 Bryan Fulton: jennifer thank you for all the great tips!
01:04:42 David Crone: Really appreciate the level of expertise you bring to this topic. However, PLEASE learn to pronounce “GIF” correctly. Fingers on the chalkboard for people like me who know the inventor. https://en.wikipedia.org/wiki/Steve_Wilhite
01:06:05 aj: With Insta, can you target by hashtags that people search?
01:06:12 aj: or follow
01:06:18 Barry Friedman: http://www.jenniferspivak.com/bFriedman code save100
01:07:13 thomasschroyer: Any tips with FB Ads that get more subscribers on Youtube?
01:07:21 Bryan Fulton: ive just given you my cookies haha
01:07:46 Brian: awesome
01:08:19 thomasschroyer: landing page on website
01:08:25 thomasschroyer: Thanks!
01:08:39 David Crone: JIFF. Go ahead and fight me
01:09:25 aj: awesome!
01:09:39 Sora Iriye: Thank you, Jennifer!!! Such valuable info!!
01:09:44 Bryan Fulton: thanks for setting this great masterclass up Barry you’re the GOAT!
01:09:51 stevebedwell: Thx Jennifer
01:09:54 danno sullivan: Thanks!